About Us

Fashion Boutique offers unique apparel, and accessories to women who value versatility, style, and comfort. Fashion Boutique prides itself on providing excellent customer service. There is always a friendly face to greet you at the door and help you find whatever you need. That's not even mentioning our great selection of fun and beautiful clothing, shoes, jewelry, handbags and much more!  Call or come by today and let us help you redesign or add to your existing wardrobe.  We have women's clothing and accessories to fit all budgets while maintaining quality.


         A friendly staff to greet you and help you with your selections.  Customer Service is their number one goal.  Left to right:  Jo, Bryanne, Judy, Shari,  Jacque, and Kim. 

Fashion Boutique, is a clothing and accessory store, that lies in the heart of beautiful downtown Edmond. The mixture of trendy, sophisticated and contemporary clothing, handbags, custom jewelry, and accessories has made Fashion Boutique an  inviting and  stunning   one-stop-shop. Walking into Fashion Boutique, you’re greeted by the smiling faces of your own personal shoppers. Whether you need assistance in finding a special look or you just want to browse on your own, Fashion Boutique aims to make you look and feel good. Whether searching for the perfect outfit, perfect handbag, the perfect piece of jewelry or the perfect jeans, Fashion Boutique has what you're looking for.

Bryanne Wallace, owner and buyer for Fashion Boutique has more than 25 years experience in the fashion retail industry.  Her vision of providing excellent customer service and the latest in fashions to women of all ages, has made Fashion Boutique a favorite among shoppers.  Bryanne  opened Fashion Boutique in 1998 in a small section of a gift shop in downtown Edmond, carrying only lingerie, belts, scarves, handbags and a few other accessories.  As her business grew, she increased her area to include a small inventory of ladies fashions.  Always wanting to provide her loyal customers with unique, fun and quality clothes, her fashion sense and customer service became synonymous with Fashion Boutique.  Outgrowing the first location, Bryanne moved Fashion Boutique to the current location, 104 S. Broadway, where she formed The DownTown Shoppe, which, is home to Fashion Boutique, PAMpered Hands & Body Spa, and  Head Over Heels Boutique.

Fashion Boutique is a member of Edmond Area Chamber of Commerce and DEBA (Downtown Edmond Business Association).  Bryanne is currently serving on the Board of Directors with DEBA and is a past president.  She is also on the Urban Board with the city of Edmond.